Muhammad Khalid Ahmad serves as the Executive Director of Finance and ICT at RUDA, where he is leading Digital Transformation of RUDA and plays a crucial role in overseeing the financial health and sustainability of the authority's ambitious projects. His leadership expertise in strategic planning, ERPs, FinTechs, and Financial Management ensures that RUDA’s initiatives are not only economically viable but also aligned with the broader vision of urban development. With a strong background in Green fields, BPRs, Business Transformation, Finance, FinTechs, Digitalization, and Investment & Portfolio Management, Muhammad Khalid Ahmad is committed to driving RUDA’s mission of transforming the Ravi Riverfront into a thriving urban hub.